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Verified Marcela I
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Member since June 24, 2024

Graphic Designer & Illustrator

My name is Marcela. I’m an illustrator & graphic designer based in Mexico.

I grew up in the city but recently moved to enjoy warmer weather, road trips and being closer to the ocean.

My goal as an illustrator and a highly sensitive person is to give voice to all the things we’re feeling inside, being in touch with our inner world and helping others learn more about themselves and heal through vulnerability.

In my spare time I love learning about astrology and I’m also a yoga instructor.

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Experience

Illustrator & Graphic Designer

  •  Independent
  •  Jan 2019 - Present

I create visual concepts to communicate ideas that inspire, inform, and captivate consumers. I develop the overall layout and design for advertisements, brochures, magazines, and corporate reports. I also create original artwork and illustrations for a variety of media, ensuring that each piece aligns with the client's vision and brand.

Illustrator

  •  GNC
  •  Nov 2020 - Feb 2024

Develop illustrated infographics for social media.

Designer, Illustrator & Partner

  •  Honesto Creative Collective
  •  Oct 2021 - Mar 2024

Founding member and active role in graphic design,
illustration and conceptual creative work.

Creative Director, Designer & Illustrator

  •  Televisa Digital
  •  Aug 2019 - May 2023

Co-creator of Astralmente, a digital channel with the mission of making astrology accessible to everybody.
Developed brand assest such as illustrated compositions, infographics, icons, typography,
concepts, and more.
Managed a team of designers, constantly supervising brand guidelines and good use of assets.
Delivered content for social media and other outlets such as merchandise, television and print.

Freelance Illustrator

  •  Penguin Random House
  •  Mar 2021 - May 2023

Collaborated in the creation of 3 books for the brand Astralmente (”Astralmente: Una guía para entenderte a través de la astrología.” released July 2021, “Colorea tu universo” & “Guía práctica para la bruja moderna” released in 2023).
Illustrated complex universes, infographics, brand assets and book/chapter covers

Freelance Illustrator & Graphic Designer

  •  Agencia MMASM
  •  Feb 2020 - Sep 2021

Developed illustrated content for brands such as Cemex, Heineken, Chanitos, among others.

Education

Graphic Design

  •  Universidad de Monterrey (UDEM)
  •  Aug 2014 - Dec 2018

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