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Melissa I
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Member since October 26, 2023

Product Designer

I’m a passionate designer, with experience creating user-centered and visually compelling digital interfaces. I’m excited to contribute my skills and passion to new proyects.

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Experience

Inbound and Emailing Partner

  •  Kueski
  •  Jun 2021 - Jun 2022

Implementation of email marketing strategies and sms for clients and merchants.
• Execution of B2C & B2B email campaigns.
• Management of the Emarsys tool for automated flows and campaigns AdHoc in Kueski.
• Measurement of utms results, dashboards for improvement and optimization of the
channel.
• Create email templates on Emarsys and Braze.

Marketing Manager

  •  Kondinero
  •  Oct 2017 - Jun 2021

Management, planning and implementation of marketing strategies throughout México.
• Creation of campaigns in traditional media - print.
• Creation of digital strategies for social networks.
• Supervision and maintenance of the website.
• Analysis of customer information and CRM.
• Brand guidelines in internal and external communication

Graphic Designer & Account Manager

  •  NCYG diseño. publicidad. imprenta.
  •  Jun 2012 - Jul 2017

NCYG diseño. publicidad. imprenta. Graphic design, preparation of plates for printing
main account Hospital San José
Social Media, community managment & prints for:
• COSAES Comité de Sanidad Acuícola del Estado de Sonora A.C.
• Instituto Tecnológico y de Estudios Superiores de Monterrey
• Desarrollos Residenciales Lander
• Nunca Jamás Band
• Oso Sport Boxing Gym
• Asilo Madre Teresa de Calculta

Education

Graphic Designer

  •  Insituto Tecnológico de Sonora
  •  Nov 2008 - Jun 2012

Graphic Design

Master's Degree in Business Administration with a specialty on Marketing

  •  Insituto Tecnológico de Sonora
  •  Sep 2013 - May 2015

MBA with speacialty on Marketing

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