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Natalia V
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Member since November 9, 2022

COO / Sales

Hello my name is Natalia and I’m Mexican.

I studied Marketing and Fashion Design, even though this has nothing to do with my career, all my professional life has been in other fields that brought me where I am today, the COO in a national company.

I love everything that has to do with operations, sales, customer service, coaching, finance, I think I’ve always had something to do with the customer satisfaction and I strongly believe that service now days is what should be the most important thing in every company.
I am dedicated, organized, and methodical. I am reliable and dependable and often seek new responsibilities. I am determined and decisive.

I speak fluent Spanish, English and French (I’m learning Italian and Hebrew). I learn fast and can do anything I put my mind on. I’m an avid traveler who enjoys the culture and nature from different parts of the world. I’ve lived in France, US, and Spain. So, I do have an international experience.

I’m an Aquarius so I love the outdoors; hiking is my ultimate hobby and being with my dogs. I’m a caring person, mostly I care about the environment, also I do believe in Aliens.

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Experience

CHIEF OF OPERATIONS AND COMERCIAL

  •  Nex Offices
  •  Feb 2019 - Present

Ensuring financial targets and other agreed targets are met in all departments
Identifying opportunities to streamline business processes and systems.
Translating the company’s strategic plans into defined operational plans.
Defining performance management KPI’s to monitor operational success against objectives. Reporting to the board on operation activities towards business goals.
Working on the Commercial strategies to reach every month's goal
Keeping employees motivated and organizing appropriate training, developing leadership and coaching programs to increase employee effectiveness.
Managing processes for customer loyalty.
Investigating customer satisfaction and reporting any issues with the team to improve our customer service.
Overhauling customer service activities and implementing minimum standards across all contact with customers.
Working with department heads and senior management to get the best performance from staff.
Driving the business to increase profits, minimizing operation expenditure within the business wherever possible
Revise and formulate policies and promote their implementation
Manage relationships/agreements with external partners/vendors
Evaluate overall performance by gathering, analyzing and interpreting data and metrics. Ensure that the company runs with legality and conformity to established regulations

PR Manager

  •  IOS Offices
  •   - Dec 2017

Planning publicity strategies and PR campaigns.
Organise events (such as press conferences, exhibitions, open days and press tours), source speakers and seek out sponsorship opportunities
Liaising with clients, managerial and journalistic staff about budgets, timescales and objectives.
Speaking publicly at interviews, press conferences and presentations
Commissioning or undertaking relevant market research
Prepare and supervise the production of publicity brochures, handouts, direct mail leaflets, promotional videos, photographs, films and multimedia programs
Build strong relationships and networks with colleagues, clients and the media and answer enquiries from the media and other organisations

CRM Account Director

  •  MRM McCann
  •  Aug 2014 - Aug 2016

Development and execution of CRM strategies for launches and retail/brand communications.
Optimization of communication through the usage of a customer lifecycle in order to get a better understanding of a
Customer’s holistic value that includes a repurchase period and brand loyalty. Development of SEM campaigns to increase leads and bring traffic to the websites, analyzing and optimizing each
campaign in order to get better results.
Management of planning, creative, and IT teams in order to be able to work efficiently to fulfill client’s needs in a timely manner.

Operations Manager

  •  Buró Creativo
  •  Aug 2011 - Dec 2012

Team leader, coordinating the 3 areas in the company:
Graphic Design: Support through my knowledge in order to develop high quality and innovative projects.
Web Development: Monitor time delivery, efficiency, and functionality of all web projects. Digital Marketing: Development of SEM strategies with the digital team that included advertising and promotions in Google and Social Media in order to raise product awareness and increase web traffic.
Maintain constant communication with management, staff, and vendors to ensure proper operations of the organization
Ensure all operations are carried on in an appropriate, cost-effective way
Perform quality controls and monitor production KPIs
Recruit, train and supervise staff
Examine financial data and use them to improve profitability
Formulate strategic and operational objectives

Education

Bachelor in Marketing and Fashion Design

  •  CEDIM
  •  Aug 2004 - May 2009

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