In charge of planning optimizing the Betway MX blog called Betway Insider, where I plan, oversee, optimize with SEO, and upload all the content, obtaining thousands of monthly pageviews.
I also coordinate Outreach campaigns in MX an Central America for sports and casino contents in order to optimize SEO rankings, naximizing the use of our budget to get placements on sites with anlit of search organic traffic and authority score.
I coordinate Mexico's social networks, planning all the content that is published daily and how the budget is used, managing monthly organic growth on each of our accounts, with individual strategies for each social media.
I coordinate the relations with our influencers and microinfluencers in MX an Central America sharing content with them and planning activities to benefit both Betway and them.
Finally I oversee and coordinate Display campaigns in MX an Central America, for acquisition, coodrinating the assets used, the tracking of new customers, and internal optimizations in order for the campaign to be as effectuve as possible.

Field sales, customer prospecting and recruiting. Training of new recruits. Customer service and follow-up. Customer service. Team management. Change management. Recruitment of potential candidates.