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Alejandro G
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Member since August 23, 2023

SEO Strategist and Consultant

Creative, passionate, extroverted, sociable, funny, and a bit crazy. I quite enjoy challenges and learning new things. My experience has taken me to learn from diverse environments, which I apply in everything I make.

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Experience

SEO Specialist

  •  Directive Consulting
  •  Jan 2023 - Jun 2023

- Keyword investigation and SEO content strategy using Ahrefs and Semrush.
- Site technical audits using Screaming Frog.
- Google indexation problems resolution using technical SEO knowledge.
- Creation of content briefs and onpage SEO content optimizations using Content Harmony.
- SEO investigation using Google Analytics Universal and Google Analytics 4.
- Backlink audits and keyword gap investigation.
- CrazyEgg and Hotjar analysis for CRO strategies and A/B testing.
- YouTube Shorts SEO strategies.

SEO Coordinatior

  •  Jul 2022 - Jan 2023

- On Page SEO & SEO strategies using Ahrefs, Surfer SEO, and Hotjar for EMWA and Mar del Zur.
- Google Display Ads and YouTube Ads campaigns.
- OnPage management and maintainance (WordPress) with the aid of Screaming Frog.
- Brand CRM and planning.
- GMB managements for all business' branches and POS.

Account Planner and Strategist

  •  Posición Uno
  •  Jul 2021 - Jul 2022

- Project Management
- Customer Relationship Management & problem resolution
- Keyword research using Ahrefs, Keyword Tool & Keyword Researcher Pro.
- Site audits using Surfer SEO, Screaming Frog & DeepCrawl.
- On Page SEO & SEO strategies for blog and social media, such as Pinterest & YouTube.
- Facebook Ads, Google Ads, outreach & cold email campaigns.
- Content calendars for social media.

Copywriter

  •  Mar 2020 - May 2021

- SEO blog posts.
- Communication strategies development.
- Brand voice and tone development.
- Social media content planning and development.
- Ads for social media, web, and search engines.
- Community management.

Digital Content Executive

  •  Grupo LVT
  •  Jul 2018 - Aug 2019

- Blog posts.
- Communication strategies development.
- Social media content planning and development.

English Professor

  •  Universidad TecMilenio
  •  May 2012 - Aug 2023

Taught C1 and C2 English

Education

Bachelor's in Communication and Digital Media

  •  ITESM
  •  Jan 2014 - Dec 2019

Major in Communications and Digital Media with a Minor in Scriptwriting

Digital Marketing Diploma

  •  World Trade Center - UANL
  •  Sep 2021 - Nov 2021

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